This post is a part of the Early Stage Climate Startup series from Climafix 2024
Highlights
- Delivers bioavailable nutrients through natural seaweed formulations for poultry and aquaculture.
- HACCP and CII GreenCo certifications.
1. Value Proposition
- FeatherSarg for Poultry: Enriched with essential minerals like calcium and magnesium, FeatherSarg enhances bone strength, reduces mortality, and boosts overall poultry health and productivity.
- Kapgro for Aquaculture: Formulated with bioavailable minerals and immune-boosting nutrients, Kapgro improves growth rates, immunity, and disease resistance in shrimp and fish.
2. Pain Points
- Poultry Health: FeatherSarg addresses issues like bone fragility and mineral absorption in poultry, significantly lowering mortality rates and enhancing productivity.
- Aquaculture Immunity: Kapgro combats immune system weaknesses in shrimp and fish, reducing mortality and improving overall health through enhanced nutritional absorption.
3. Climate Impact
- Reduction in Chemical Inputs: Ocean Vital’s seaweed products decrease reliance on synthetic supplements, minimizing chemical runoff and promoting healthier ecosystems and soil quality.
- Resource Efficiency: Seaweed cultivation utilizes minimal fresh water and no fertile land, relying on abundant saltwater and sunlight.
4. Current & Future Target Segments
- Current Target Segments: Ocean Vital has built a robust network of over 700 seaweed farmers, shrimp hatcheries, and feed companies across India, facilitating the distribution of FeatherSarg and Kapgro.
- Future Target Segments: Plans include expanding product applications to larger animal husbandry, organic farming, and soil remediation.
5. USP
- Delivering bioavailable nutrients through sustainable seaweed formulations for poultry and aquaculture, while offering comprehensive farm advisory services.
6. Team Profile
- Aathreya (Founder & Product Innovator): Aathreya is an expert in Fisheries Science and Microbiology, with over 7 years of experience in product development, R&D, and commercial production. His knowledge of marine biology and product formulation has led to the development of highly effective, bioavailable seaweed-based supplements.
- Aravind Joshi (Co-Founder & Business Strategy): With a BTech in Electronics and Communication from VIT Chennai and an MBA in Innovation and Entrepreneurship from SIBM Pune, Aravind leads Ocean Vital’s business strategy and management.
7. Startup Headquarters
- India: Andhra Pradesh